NDTV’s Legacy and Its Resonance with Audiences
Since its early days, NDTV has built a legacy based on integrity, a refreshing commitment to unbiased reporting, and a genuine feel for its audience. Whether it’s through the crisp delivery of NDTV 24×7, the accessibility of NDTV India, the in-depth insights of NDTV Profit, or the flavor of NDTV MPCG and NDTV Rajasthan, NDTV connects with people on multiple levels, inviting them to see, hear, and feel the pulse of India. This collaboration with Octopus Newsroom aligns with NDTV’s mission to elevate every story, honouring the voices that resonate with viewers.
Transitioning with Trust
The Octopus system is designed for a smooth transition, ensuring continuity as NDTV’s newsrooms adapt to a more advanced, flexible workflow. This technology will streamline every step of the news production process—from story creation to broadcast—empowering NDTV’s teams to respond swiftly in today’s fast-paced media landscape. The rollout will begin with enhanced broadcast workflows, followed by tailored support for social media and web publishing, creating a cohesive experience across platforms.
Our collaboration with Octopus Newsroom enhances our operational efficiency and supports our commitment to delivering high-quality news. This integration aligns with our focus on adopting technology that strengthens our newsroom’s adaptability in a rapidly evolving industry.
Dinesh Singh, Chief Technology Officer, NDTV
Octopus Newsroom is honoured to support NDTV’s journey toward a more agile, technology-enabled newsroom and is eager to contribute to NDTV’s ongoing legacy of journalistic excellence.