One of the standout new features of Octopus 12 is its flexibility and adaptability to tailor the AI assistant to the newsroom needs and thus better define the prompts anytime working both in Desktop and Web Client. This capability assists journalists to facilitate the creative process and ensure a steady flow of compelling content in a fast-paced newsroom environment. Also, a recent and critical advantage of Octopus 12 is its ability to help to rewrite stories in the rundowns. This feature significantly reduces the manual workload of adapting stories for different formats or languages, ensuring consistent messaging across all channels and allowing journalists to focus more on creating high-quality content.

Moreover, Octopus 12 excels in text processing with AI tools that shorten or summarize lengthy texts. This functionality is particularly useful for adapting content for different platforms, where concise communication is often key. By quickly creating summaries, newsrooms can more effectively reach diverse audiences with varying content preferences. Octopus 12 also offers a fact-checking feature that verifies information against public resources, enhancing the credibility and reliability of the news content produced. With relevant integrations, the system can perform video transcription or incoming live streams transcription.
Overall, Octopus 12 leverages AI to revolutionize newsroom workflows, offering features that enhance creativity, efficiency, and reliability in news production.