In the heart of Spain, where the roar of fans in one of the world’s largest stadiums can be heard from far away, one of the most internationally acclaimed Spanish football clubs has leaped forward and enhanced the TV production quality of its flagship TV channel by partnering with Octopus Newsroom. This collaboration marks a new era for the channel, known for its comprehensive coverage of the club’s sports activities, including live matches, exclusive interviews, and behind-the-scenes content. Octopus plays an inevitable role in the production of all major sports in the USA, including NHL, NBA, and MLB, and it is now taking the next step – to the main stage of European football.

With the integration of Octopus Newsroom, Vector 3, and Vizrt, managed by the system integrator NRD Multimedia, set to be fully operational by August 2024, the club’s TV channel will now benefit from a more streamlined, efficient, and story-centric news production process. This transition from their previous top legacy NRCS represents a crucial step in modernizing their newsroom operations and leaves the TV team stoked about Octopus´s intuitiveness and capabilities. This tech synergy ensures that every match, interview, and behind-the-scenes moment is captured and delivered with the same passion that drives the game itself.

Why Octopus Newsroom?  

The decision to transition to Octopus was driven by the need for a powerful yet affordable newsroom system that could cater to the complex demands of sports broadcasting. Octopus Newsroom offered a compelling subscription-based model that perfectly aligned with the club’s operational requirements, providing a cost-effective solution without compromising functionality.

One of the standout features of Octopus is its ability to easily customize rundowns, an essential tool for managing the flood of media that flows into the newsroom. Whether media arrives from external sources or is integrated via Vector MOS workflows, Octopus ensures that nothing is left to chance—much like a perfectly executed play on the field.

Seamless Transition and Added Value

The transition to Octopus has been as smooth as a well-coordinated team on the pitch. By maintaining familiar workflows and naming conventions, Octopus made it easy for the newsroom staff to adapt to the new system, allowing them to focus on what they do best: creating compelling content. Introducing a story-centric workflow has fostered better collaboration and creativity among journalists, much like how players instinctively connect during a match.

With Octopus Newsroom at the core of the channel’s operations, fans can expect high-quality content that keeps them engaged and excited, no matter where they are.

Looking Ahead  

As the project nears completion, the club’s TV channel is ready to go on-air with the enhanced capabilities provided by Octopus Newsroom. This partnership elevates the channel’s news production and ensures that fans worldwide remain connected with their favorite club’s latest updates and stories. For Octopus Newsroom, this project represents a quantum leap in sports news production.

The integration of Octopus Newsroom is more than just an upgrade; it’s about capturing the moments that make hearts race and sharing them with the world—because in football, as in the news, every moment matters.

Yes, we can truly transform your newsroom! Visit us at the booth 6.C12 at IBC or book your meeting now!

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